Frisco isn’t the only area that is booming. Victory Park, the 75-acre mixed-use development surrounding the American Airlines Center, is about to come back to life. Over the next year, Victory Park will debut new restaurants (including one weighing in at 24,000 square feet), bars, office space, a movie theater, and new retail.
To create a walkable neighborhood, Victory Park owner Estein USA and retail partner Trademark Property Co., are “undergoing a full re-merchandising” and “adding 85,000 square feet of new retail space.”
Tristan Simon’s company Rebees has been a major player in the reincarnation of Victory Park. “We want Victory to be a lot of fun,” Simon says. “Every concept has smart, creative fun at the center. The reason it makes sense now is because of how many people live there. Ten years ago it wasn’t the case, but not too many people realize how many luxury high-rises have gone up. In two years there will be 10,000 people living there. Victory will be the densest concentration of residences in DFW.”
The lineup of talent going into Victory is impressive. Tracy Rathbun and her husband are partnering with John Kinzer (Republic Texas Tavern) and John Harkey, (CEO/owner of Consolidated Restaurant Operations) to open Imoto in the former Kenichi space. The menu will be pan-Asian. Imoto will be bar-centric with an upstairs dining room. “The interior design by Brant McFarlan will be warm and sexy,” Tracy Rathbun says. “We’ll have a small sushi bar.” They expect to be open mid 2018.
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